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 Communicating > Screensaver evangelism  < YOU ARE HERE  KEY:
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 More about Internet Evangelism Day - the new focus day in 2006

Using screensavers for outreach

Touching people in the workplace

The monitor screen 'real estate' sitting on your desk is a valuable commodity. screensaving programs are no longer designed merely to prevent an unchanging picture burning itself into the coating of the monitor tube. In any case, with modern monitors, this is no longer a problem. So screensavers have evolved in many directions, often to enliven the working environment, sometimes to advertise products.

What screensavers are available

See You Again is a commercial advertizing screensaver, and My Cork Board is an example of a secular highly customizable screensaver for personal fun use. Its basic service is free, though the more sophisticated add-ons must be paid for. It is a remarkable example of what is now possible with screensaver technology. Download.com and Screensaverz offer a wide range of free and innovative screensavers of every possible type, which showcase just how much is now possible in this field: games, special effects, sound, and much more. There are also screensavers aimed at Christian users, such as the Back to the Bible calendar saver, the Jesus File screensaver, Wondrous Works and many others listed at Dmoz and Google. screensavers can be used as specific prayer helps - see example from AWM. There's a valuable free utility which allows easy switching between your screensavers: Stardust Screen Saver Control.

Not evangelistic

But most of these are designed to be a blessing to Christians! It's the 99 percent problem. The challenge is - can we use screensavers for evangelism?

Obviously, non-Christians are very unlikely to download and install a screensaver which is directly evangelistic, or which directly promotes an evangelistic website.

An evangelistic strategy: "intriguing the lost with conversation starters"

Instead, it seems that the best strategy is to make screensavers available for Christians themselves to use in their secular workplaces, which other workers will casually notice from time to time. We suggest that in most cultures and work environments, it is not be wise to use 'in-your-face' preachy slogans/Bible verses. An approach which tries to 'intrigue the lost' and create conversation starters is likely to be the best. Such a screensaver can display: The purpose of such evangelistic screensavers is to create natural openings and discussion points for the Christian user and office colleauges. The screensaver may also display an easily-remembered URL of an appropriate evangelistic or local church website for people to remember and look at later.

Pace of animation is faster
than actual screensaver

Free evangelistic screensaver

Church Savers are using this 'conversation starter' strategy, offering a highly-recommended screensaver in two versions: It's a quick download, easy to install or uninstall. Try it now!

Christian companies selling new PCs could easily pre-install this screensaver, and the program could be easily included in Christian CDs containing software or other presentations.

screensavers for non-Christians to use

Non-Christians are unlikely to download and use a screensaver which is blatantly evangelistic, or even the thought-provoking Churchsavers one. However, a fun saver which reminds them to revisit a community or secular-topic 'Bridge' site could be useful.

Jacob's Creek, a secular company, is using some important strategies to bring people back to their site. The techniques they use are analysed in this ConsumerMarketing study with 11 key tips on creating a screensaver that communicates.

Other ideas

Do you have any ideas for screensavers like these? Have you made one? Know any good resource links? Want to discuss the idea? Please email us. Are there other strategies for evangelistic screensavers - perhaps using a games approach? What about something for children? Let's think 'outside the envelope'.

There must also be some interesting challenges and technical solutions for such projects. Maybe there is a need for an email discussion list on the topic for Christian screensaver designers? We can host one if there is a demand.

Desktop wallpaper for evangelism

It is also possible to install custom pictures, graphics, or even interactive tools as desktop wallpaper. (Windows users can install any appropriately sized graphic as wallpaper, merely by right-clicking it.) There may be less evangelistic potential for desktop wallpapers, unless they offer specific features of interest to a non-Christian, because they are usually only visible to the computer user for short periods - unless he or she deliberately leaves all windows minimized and does not have a large number of desktop program icons. The evangelistic sites Power to Change/Women Today Magazine offer an interactive desktop for download. It must be installed in conjunction with the freeware program ActivBax, a 7mb download. It has a dual function, also operating as a screensaver.

Evangelistic site VitaNovis offers three desktop wallpapers which promote the site. They are offered for Windows and Mac, with a choice of screen resolution sizes.

Christian wallpaper graphics (and one screensaver) are available for free download from Free Christian Images. Some of these desktop graphics are appropriate for desktop use in a secular work setting, though a screensaver seems the more visible solution. Of course, it is possible to use both!

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