The Internet is unique - it is a 'pull' medium that we can use to target any social or ethnic grouping, or any set of people with a specific interest.
In other words, by making even a small website, or visiting chat rooms, you can preach the Gospel using an exciting medium that reaches around the world.
Sadly, the vast majority of Christian websites (including church pages) have been written for Christian readers. They assume an understanding of the Gospel and of Christian jargon. They may therefore touch the 'once-churched', but will never reach the 'never'churched' - who in any case are not searching for pages about the Gospel. A different approach is needed if we are to share the Gospel online effectively.
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